UNISOL Visual Branding
TIMELINE:
5 Weeks
PROJECT TYPE:
Freelance Branding
ABOUT THE BRAND: UNISOL Inc. is a Toronto-based engineering company that provides sustainable and green solutions and connects innovative companies globally. UNISOL’s main focus is on managing the environmental impact of polymers and chemicals, without compensating the performance, and remaining a leader in the manufactory market.
ideation & Concepts
Focusing on the company’s focus on sustainability, and keeping in mind that the logo had to be simple enough to be received well in the industry, I began ideating around the idea of including ‘green’ imagery.
After some ideation, I narrowed down the concepts to 4 logo combinations. The refined concepts all include graphical elements that hint at green solutions and sustainability.
